Tuesday, September 25, 2012

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Dumbbells Retailer: Case Study on Link Popularity

by Michele Moncrieffe

My website sells kettlebells exclusively. Perhaps you're thinking, what is a kettlebell? Well, they are a type of weight employed in exercising. I enjoy these weights, but that isn't why you're reading, or the focus of, this article. You're here to get some knowledge on link popularity. I wasn't aware of link popularity originally, and this was a big fallacy.

The amount of weight Google gives to a link is <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66356">link popularity</a>. While you might have known that acquiring links to your website is a fundamental part of SEO, or search engine optimization; did you assume that all links held equal weight? This could be true on Bing and Yahoo, but Google has an intricate system to rank singular links, with higher ranks being better.

Every page is ranked by Google on a scale of 0 to 10. Google calls this a "PageRank." You might infer from the name that the term refers to the rank of the page, however, it's named for Larry Page, a computer programmer and co-founder of Google. The scale is not ordinal but logarithmic, which means that having a PageRank 1 is ten times greater than PageRank 0. While PageRank 2 is one-hundred times greater than a PageRank 0. A PageRank 10 value is equivalent to ten billion PageRank 0's.

It is a challenge to get a PageRank 10 to link to your website. There aren't a lot of them about there, and they are tremendously selective about which sites they link to. In general, if you can acquire a PageRank 4 or higher to post a link back to your website from theirs, then that is a great advantage. Work hard to accrue how every many of these link backs as you can. You can use a Google online tool to find out an individual website's PageRank. Link Popularity for pages like <a href="https://www.facebook.com/LornaFit">Lorna</a> is very high.

Instantly, it became clear why my kettlebell website was not receiving a lot of traffic. I had a lot of links, but all the pages linking to me had a PageRank of 1 or 0. My online completion was obviously receiving higher ranked links. I now knew my mission. I had to start receiving higher PageRank links.



<a href="http://www.lornafit.com/kettlex.html">Click here</a> now if you're looking for some additional great ways to get fit with <a href="http://www.lornafit.com">kettlebell</a> exercises!. This article, <a href="http://www.uberarticles.com/home.php?id=1682351&p=52217">Dumbbells Retailer: Case Study on Link Popularity</a> is released under a creative commons attribution license.


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New Unique Article!

Title: Dumbbells Retailer: Case Study on Link Popularity
Author: Michele Moncrieffe
Email: seo@fishbat.com
Keywords: Lornafit, KettleX, kettlebell, kettlebells, kettlebell exercises,kettlebell workout, kettlebell training, womens issues, health and fitness, product reviews
Word Count: 380
Category: Hobbies
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